PPC Attribution
PPC revenue attribution that holds up in the meeting
Every paid channel claims credit for the same job. Bullseye gives ownership one revenue number you can defend, broken down by channel, campaign, and keyword.
- One revenue model across Google, Meta, Bing, and LSA
- Booked and closed revenue by source
- Multi-touch attribution with first, last, and weighted views
- Audit-ready trail from click to closed job
How Bullseye helps
Defensible numbers
Every revenue figure traces back to a click, a call, and a CRM record.
Better budget calls
Move spend toward channels that book real customers, not the ones that look good in their own dashboard.
Less internal friction
Marketing, ops, and ownership read the same number.
Frequently asked questions
What is PPC revenue attribution?
PPC revenue attribution ties every paid click to the booked or closed job it drove, not just the lead it generated.
Why don't my Google Ads and CRM numbers match?
CRMs lose source data at handoff: calls go to direct, forms get reclassified to organic, repeat customers absorb new-customer revenue. Bullseye reconciles them.
Do you support multi-touch attribution?
Yes. We support first-touch, last-touch, and weighted multi-touch revenue models so each team gets the view they need.
How fast can we start?
Two weeks from first integration to live revenue numbers is typical for home service operators.
See your real ROAS in two weeks.
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